Our Facility

About Our Studio

Sound Pure is serious top-level professional recording studio, but also a place to demo and purchase the finest Professional Recording Equipment available, and a place to purchase the Finest Hand-Built Guitars and Amps currently being built. Sound Pure provides the best advice and service for your individual equipment needs, and provides assistance improving the performance of the gear that you already own. The Studio, Guitar Boutique, and Pro Audio Division are all, always, on a pursuit of the most extraordinary, cutting-edge ways to advance their selections, knowledge, and abilities. Sound Pure demo’s as much new and exciting gear as possible, to determine if it’s something they should offer their clients. Sound Pure pursues and studies with its clients the best modern studio practices and equipment from around the globe, coupled with a particular emphasis and appreciation for the way that guitars of all kinds integrate into the recording process.

The Sound Pure Recording Studios and Pro Audio Division client list already includes Grammy Award winners and numerous Nominees, gold and platinum record holders, and even a Pulitzer prize winning composer. Their massive client list includes artists in a huge array of musical genres from classical and jazz to rock and hip hop. They also handle commercial voiceovers and even some film clients. The Sound Pure Recording Studios were designed to be an open platform for a large variety of production possibilities, given that the Sound Pure Pro Audio Sales staff is handling such a wide variety of talents and recording genres from around the world on a daily basis.

The Sound Pure Recording Studios are a rotating platform of the latest and best trends in modern recording techniques. The microphone locker is vast, as is their collection of the latest outboard microphone preamps, EQ’s, compressors, and other processors. As a sales business and studio, there is not a computer audio plug-in that they don’t have, or can’t get. There is no better place that can tailor an optimal signal path for your recordings, or help you select the best equipment for your own personal purchases, whether it be guitar gear or recording devices.

Sound Pure’s multi-room Studios feature a nearly 1,000 square foot live room sufficient to handle orchestral-sized productions, coupled with a large A-Control Room available for large recording seminars and clinics. The large live room features an immaculate new 7-foot Steinway Grand Piano. Both Control Rooms have Pro Tools HD-3 rigs, with an elaborate outboard collection, centered around a Digidesign D-command (Studio A), or Toft 32-Channel Analog console (Studio B). All studio room acoustics carefully combine beautiful weathered and exposed masonry-brick from the building’s original early 1900’s shell, coupled with carefully placed rough-sawn lumber, and a fabric (faux) ceiling. The rooms feature slat-wall absorption, with diffusive properties, that redirect sound up to the elaborate ceiling bass trapping system (with 36 inches of vertical acoustic insulation/treatment above the faux finished ceiling) creating an acoustically neutral, but very musically appealing sound.

The facility includes lounges, offices, warehouses, 2 kitchens- most rooms are also wired with built-in microphone wall boxes. Even the all-masonry, untreated studio lobby featuring 750 square feet of an outrageously live “wet” sound, and the entryway with near 30ft ceilings are both wired with microphone inputs.


Sound Pure’s mission includes chronicling a huge variety of recordings and sound clips utilizing the boutique guitar and amp collection, and the incredible recording studio equipment collection which is changing weekly to keep up with the latest trends (for a fairly up to date list try www.soundpurestudios.com ). Every piece of equipment down to the furniture, are pieces of gear which Sound Pure represents, stocks on the premises, and makes available for sale (online at www.soundpure.com, over the telephone toll free at 888-528-9703), or locally at the Sound Pure Facility located in downtown Durham, NC. By appointment, Sound Pure’s entire facility is available to its customers, whether their interest lies in demo’ing a high-end microphone or preamp, listening to a world-class acoustic guitar from the Sound Pure Guitar Boutique in a world-class acoustic environment, or simply meeting with a top-notch recording engineer to discuss their entire recording studio from concept to completion.

The Sound Pure team also creates video content which it publishes online at its own site www.soundpure.com, to online media sites such as YouTube  ( www.youtube.com/soundpurestudios ) and on physical media such as DVD release. Sound Pure creates most of its video content in partnerships with its  manufacturers, to help educate the world about great new gear that they represent, and assist their manufacturers in marketing this equipment throughout  the world. Sound Pure hosts numerous gatherings, open-house nights, manufacturer seminars, and live music events (from local artists to Grammy  recognized stars) at their impressive new facility.

Rather than operate the three separate businesses (the guitar sales boutique,  the proaudio/recording sales group, and the recording studios) as three  independent arms, they have taken a unique, holistic approach. Sound Pure’s  new facility incorporates the three typically separate businesses in a unique  way- a way that is already influencing the music industry and benefiting its  clients across the globe. There is nowhere other than the Sound Pure Facility,  where there is a recording studio available to try out a rare modern acoustic  guitar you are considering purchasing, which can be recorded through a  custom recording path in a professional studio environment- the entire  recording chain, including the guitar and all recording equipment which is  made available for demo and sale to prospective clients. Additionally, Sound  Pure studio clients benefit by being able to play through rare modern amps in  studio sessions, and take home their dream amp or preferred vocal microphone  after the session is over.

The studio is not only available for tracking, but also for educating clients to  achieve the best work in their own home studios, project studios, or own  world-class facilities, and selling them all of the best equipment that they need  to do so. Sound Pure built the facility utilizing studio components exclusively  from suppliers that they represent, and the studio gear is an ever-improving,  and ever-evolving set of the finest tools available. The Sound Pure team built, wired, and upfit the entire studio infrastructure themselves, utilizing what they feel are modern-day best-practices. Sound Pure will readily share each and every aspect of the infrastructure that they built with any client who is considering building their own project, home, or professional studio.


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